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In 1940, the formation of the Australian organisation, the Design and Industries Association (DIA), was announced in Sydney. Its earliest members included Sydney Ure Smith (President), R. Haughton James (Secretary), Russell Roberts (Treasurer), William Knight, Douglas Annand, Frank Medworth, Gilbert Russell and Geoffrey Collings and the architect Arthur Baldwinson. R. Haughton James, a recent immigrant from Britain, was the honorary secretary of the DIA and in an interview in the Sydney Morning Herald, he announced the modest aims of the association were “to improve the design of all things Australians live with and use”. This organisation faltered and disappeared during the 1939-45 War.