Oswald Noel Coulson

Prepared by Catriona Quinn, July 2014

O. Noel Coulson was one of the busiest and best known decorators in Melbourne, catering for with a wealthy and sophisticated predominantly Jewish business clientele in Toorak and South Yarra, on a scale sufficient to break sales records with his suppliers. Prolific, industrious and independent, Coulson’s practice took on domestic commissions of enormous ambition and detail and yet his name unrecorded in historical reviews of Australian design of the era. [...]

[...] Though not strictly a traditionalist, Coulson turned his back on international style modernism, seeking inspiration in classical motifs and furniture design, especially as interpreted in the US. Whether Coulson was directly influenced by T.H. Robsjohn-Gibbings (1905-1976) is not known, but the similarities in their work mean he may have been familiar with the American’s style. The recurrence of classical shapes in footstools, chairs and desks as well as individual motifs begs the comparison. In Sydney, comparison is warranted with cabinet maker Paul Kafka (1907-1972) and in Melbourne, Schilim Krimper (1893-1971) but neither worked on the extensive and comprehensive scale of interior design projects as O.N Coulson. [His Lipshut House, Melbourne is an outstanding example of his work. [...]

The Lipshut house at 211 Kooyong Road, Toorak was built in 1958 and the family moved in May 1959. The house was designed by Edward Billson and Partners, involving two generations in partnership, Edward Fielder Billson (1892-1986), the eminent “Melbourne Prairie School” architect and former assistant of Walter Burley Griffin, and his son, the newly qualified Ted Billson, who also undertook the structural engineering on the house. [...] Edward Fielder Billson had previously designed both the Elastic Webbing premises in Collingwood and the family home in St Kilda, both for Mary Lipshut’s father, Morris Plotkin. Billson did not get involved in the interior furnishings so Mary engaged O.Noel Coulson to design and furnish every aspect of the house.

Furniture sold by Shapiro Auctioneers in Sydney in 2009, 2013 and 2014, dates from this original scheme, which remained in place in the Lipshut house until 1996, when Mary moved and the house was sold. [...] Typical of Coulson, the interiors were the result of a single, cohesive vision for the design of the house, seamlessly blended, according to their son, Peter Lipshut, “everything worked, everything belonged, everything was functional, there was never any need for any alteration because everything in the house was as it should be and worked well.” The interiors were completed over several years, as was Coulson’s painstaking habit. [...]

[...] The furniture was custom made by S. Andrewartha, a multi generational institution in Melbourne furniture making, at their workshop in Richmond. S. Andrewartha made furniture to order, whether simple or elaborate, for most of Melbourne’s interior designers and decorating firms. [...]

Oswald Noel Coulson, known as Noel, was born in Geelong in 1905, studied architecture there at the Gordon Institute of Technology and in 1923 became a pupil of the architect I.G. Anderson, responsible for several public buildings in Geelong. During the 1950s Coulson, established his own practice and focused on the complete domestic design service, covering houses, interiors, furnishings and gardens. The firm was called O.N. Coulson and operated from an office and studio at his home at 142 Powlett St, East Melbourne. He employed only one staff member, the formidable Miss Starr, his secretary, who arranged orders and did all the administration work.

Coulson was productive and busy, running two or three house design projects at once and doing every element of the design work himself, including making copious detailed drawings for every element. [...] As a designer, he was in complete control, seen as a powerful figure and persuasive with clients.

Unusual in Melbourne at the time was his ability as a trained architect, to cope with every requirement of the client, with no need for separation between design structure, layout and the supply of soft furnishings, as was often the case at the time. His drafting skills meant he was able to design and commission carpets to be made, with intricate cut pile 'carved patterns’ and designed curtains, headings and blinds, each unique to the requirements of the house, as well as unique cast iron gates, doors and hardware. This ambitious programme of total control over design, with only Miss Starr to assist, meant that commissions sometimes took several years to reach completion, but always with the same cohesion resulting from a single design vision.

Coulson’s particular skills enabled him to establish the hallmarks of his work: bespoke, cohesively designed, unified architecture and décor with nothing extraneous or eclectic. When Australian House and Garden featured a new house in Toorak in August, 1964, they drew attention to the designer, the “noted architect Mr Coulson, who was in the pleasant position of being able to relate each piece of furniture to its room setting and determine its size, shape and function accordingly,” [...]

The variety of timbers used in this house impressed House and Garden, including teak coffee table and cabinetry with sculpted teak handles, natural maple built in TV and radiogram unit, black bean coffee table and blackwood bedroom furniture. The predominant timbers used in the house were “bleached and natural maple”. This contrasts with the more restrained, muted palette of the Lipshut house, which ranged from pale greys to light olive greens and pale gold, though the use of limed timbers and carved and gilded furniture is consistent throughout Coulson’s work.

The Sydney firm of Artistry played a key role in the development of Coulson’s style, as did Coulson contribute in turn to the growth of Artistry’s business nationally. A Sydney firm established in 1933 by Clive and June Carney, Artistry set up a Melbourne branch 1963 in Toorak Road, South Yarra. Artistry was a major importer and supplier of fabrics and carpets to the design and decoration industry. Coulson became one of their biggest customers; Artistry, through him, benefited from the large decorating projects generated by such clients as Victor and Loti Smorgon. [...] If the Melbourne showroom didn’t have what Coulson required, stock was obtained directly from Sydney. […] Commercially, Artistry sold more conservative fabrics in Melbourne than in Sydney. Coulson was seen as an exception, who demanded greater colour and richness in furnishings. His Jewish clientele drove this taste and were seen as more adventurous than others in Melbourne.

This edited version is drawn from an extended essay and research by Catriona Quinn for Shapiro Auctioneers, July 2014.

References

14 July 2014 Interview with James Fisher (employed by Artistry in Sydney and Melbourne in the 1960s)

14 July 2014 Interview with E.F.(Ted) Billson

11 July 2014 Interview with Peter Lipshut and notes from Allan Lipshut and Rae Rothfield

Built Heritage Pty Ltd, “O.N. Coulson”, Dictionary of Unsung Architects. www.builtheritage.com.au

“Coordination is the Keynote of this Melbourne Home”, Australian House and Garden, August, 1964

Loring, John, “T.H. Robsjohn-Gibbings, Reviving Classical Forms for the Twentieth Century.” www.architecturaldigest.com

Writers:

Michael Bogle
Date written:
2014
Last updated:
2014